My two co-mommies and I are debuting a new, polycarbonate-free bottle to the world any day now. Any day. The breast shaped bottle that doesn't leach Bisphenol-A into infants' mouths is (pre)selling well. It's just not shipping. But word from Taiwan is it will be, next week. This is good, since Fit Pregnancy magazine is editorializing about it and droves of celebrities are lining up outside our headquarters in Palo Alto to get their hands on it. Okay no one is lining up. Yet.
But our own shareholders are pretty darn pumped, which feels good. We had our annual shareholders meeting, which included the head of our award-winning design firm, the other day. And according to Design Guy, people will be lining up for this bottle soon. He is so sure of the bottle's greatness and unquestionable market acceptance that he's encouraged us to start brainstorming about other products and product lines ASAP. There we sat, in a serious shareholders meeting listening to him suggest that we should "think big" when I couldn't help but blurt out "Yah, how 'bout an iBreast! You can feed your baby with it, use it as a phone and also watch DVDs down the barrel of the nipple."
This was one of my frequent inappropriate outbursts--a result of my life view that everything is pretty much a big joke. I think he had his mind on something more like a pacifier, but let's face it the world is currently obsessed with the iPhone. And it's not even shaped like a boobie or capable of holding beer. Maybe Design Guy is right: the lines will start forming soon.
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Unfortunately, the market wasn't equally as thrilled with the iPhone (Apple) today :(
I had also thought a little about the future of a company like Adiri and how your current product could be leveraged into new products.
In addition to other baby products such as pacifiers, it seems that there is potential in producing products for children as they grow, thereby allowing you to maintain your hard earned customer base for more than just a year or two. Since you already have experience with sourcing Bisphenol-A free plastic products, I'm sure your moms would be thrilled to be able to move their children into Bisphenol-A free "sippy cups", lunch containers, food and drink storage containers, water bottles etc. as they outgrow their bottles. Ideally you can eventually create a brand that customers can be loyal to for life.
Of course, another obvious new product line could be directed at the "adult entertainment" industry, but I won't go there for fear that you may inadvertently have another outburst in a meeting sometime ;)
Just my $0.02 - not that anyone asked ;)
Congratulation on your success thus far - I'm very excited for you :)
PDaddy
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